It’s not a price trick. It’s her birthday.
Every price ends in 23 as a quiet tribute to our daughter, born February 23, 2023 after a long IVF journey.
The road to meet her
The long road
IVF tested our patience, our strength and our bank account. We believed becoming parents was priceless.
Feb 23, 2023
Our little rainbow arrives — the heartbeat behind everything we make.
A brand is born
A drummer mom starts Little Rocker Clothing in San Jose, carrying the same hope, fight and joy.
Pineapple Power
A rock-inspired tribute to the infertility community and the families it builds.
When you see 23, know it stands for more than a number. It’s love, resilience, and the tiny rocker who inspires it all.— Erin, founder & drummer
Pineapple Power
The pineapple is a symbol of hope in the IVF community. This collection is our love letter to every family still on the road.
Meet the family behind Little Rocker.
About Us →Hundreds of reviews from real rocker families
Parents are stoked
Customer Reviews
Cute
I cant same enough about how great my experience was. Communication was on point, shirts were great and a huge hit.
Love love love these shirts. The quality is awesome. My son is 3 years old and and 32 pounds. I got the 3T, it runs a little bigger than he would wear but I’m so excited he’ll be able to wear it for a bit. These are 5 star shirts for sure!
Love the quality of these T’s!!
Customer Reviews
We bought two shirts and a pair of swim trunks and absolutely love them! Thank you so much!
Customer Reviews
So soft and a super cool print!
Customer Reviews
Love little rocker clothing. My partner brought an outfit back for our newborn last summer from a festival and we have been hooked ever since! The clothes have 2 way zippers, optional taking of hands and feet and our daughter still fits the 0-6 month clothes at almost a year old :)
Customer Reviews
I’m so excited about these and my little man could be more excited about the pattern!
